About Us


Rover’s Choice was started in January 2014 to create a product from the waste stream of our local grass-fed beef industry.

Our bones come from USDA inspected beef, raised locally on California’s northcoast.  Humboldt County’s mild climate and seasonal rainfall means that grass-fed beef can be raised naturally year round, giving Rover’s Choice a steady supply of bones.

Each batch is processed by hand. Bones are cut to length and refrigerated in a brine solution for approximately 5 days. They are smoked at 180 degrees for 24 hours in our purpose-built smokers using a blend of sustainably-harvested cherry, apple, plum, and other species. Bones are then transferred to a drying room for further moisture removal.

Everything added to the process is food-grade. We use no preservatives.
If you are a pet retailer and would like to carry our products, please contact us.


Our Process

Smoked Bones

Bones are received fresh from the slaughterhouse, cut to size, then refrigerated in brine for a minimum of 4 days. They are then transferred to our purpose-built wood smokers where they dry out for 24 hours at 180 deg F. Bones are then transferred to a low humidity storage room until they are boxed and shipped. Due to the fact no other preservatives are added, they are sold unwrapped and given the opportunity to further loose moisture naturally. Smoked bones are shelf stable.

Raw Frozen Bones

Our raw frozen offerings are received, cut, vacuum sealed and frozen. That’s it!


Beef Spleen Jerky

The spleen is frozen, cut and transferred to a commercial food dehydrator for 20 hours. Dried product is cut to size and vacuum sealed.